Assignment Title: Photoshop Activities
Uses in the Office: I would use Photoshop in our Principles of Marketing course. Students are taught the basic knowledge of marketing and what it takes to make a product standout amongst its competitors. For this lesson I would have students pick a particular product that has a brand image that they feel could be enhanced to help it sell. Using Photoshop students would use their knowledge of marketing to enhance the current product’s look or logo to help it standout. Students would present the new image (perhaps acting out a board meeting) and describe why they choose to enhance the product/image and what this would do for the company and product. This lesson will get student’s involved in understanding why company’s use specific designs to make their company standout or what should be done differently to get more recognition.
Issues to Consider: Make sure to review Copyright Laws, and how to cite work correctly.

Uses in the Office: I would use Photoshop in our Principles of Marketing course. Students are taught the basic knowledge of marketing and what it takes to make a product standout amongst its competitors. For this lesson I would have students pick a particular product that has a brand image that they feel could be enhanced to help it sell. Using Photoshop students would use their knowledge of marketing to enhance the current product’s look or logo to help it standout. Students would present the new image (perhaps acting out a board meeting) and describe why they choose to enhance the product/image and what this would do for the company and product. This lesson will get student’s involved in understanding why company’s use specific designs to make their company standout or what should be done differently to get more recognition.
Issues to Consider: Make sure to review Copyright Laws, and how to cite work correctly.

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